CBE | College of Business Education

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Essentials of marketing : a global managerial approach / by Perreault, William D. Publication: Boston : Irwin/McGraw-Hill, 2000 . xxvii, 592, 27, 10 p. : , Includes indexes. 28 cm. + Date: 2000 Availability: Items available: CBE DAR ES SALAAM (2),

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Essentials of Marketing : A Global Managerial Approach by Perreault, William D., Jr. Publication: Boston Irwin/McGraw-Hill 2000 . xxvii, 592, 27, 10 p. : 28 cm Date: 2000 Availability: Items available: CBE Dodoma (4),

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