Basic marketing :
by McCarthy, E. Jerome
Additional authors:
Perreault, William D.
Series:
The Irwin series in marketing
Edition statement:9th ed.
Published by :
Irwin,
(Homewood, Ill. :)
Physical details: xviii, 749 p. : col. ill. ; 25 cm. +
ISBN:0256036497; 0256060517 (disk).
Year: 1987
Item type | Current location | Call number | Status | Date due | Barcode |
---|---|---|---|---|---|
Books | CBE MBEYA Student | 658.8 (Browse shelf) | Available | S25/6 | |
Books | CBE DAR ES SALAAM Student | 658.8 (Browse shelf) | Available | S25/6(3) | |
Books | CBE DAR ES SALAAM Student | 658.8 (Browse shelf) | Available | S25/6(2) | |
Books | CBE DAR ES SALAAM Student | 658.8 (Browse shelf) | Available | S25/6(4) | |
Books | CBE DAR ES SALAAM Student | 658.8 (Browse shelf) | Available | S25/6(7) | |
Books | CBE DAR ES SALAAM Student | 658.8 (Browse shelf) | Available | S25/6(5) | |
Books | CBE DAR ES SALAAM Student | 658.8 (Browse shelf) | Available | S25/6(8) |
System requirements for disk (version 1.0): IBM PC.
Includes indexes.
Bibliography: p. 696-714.
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