Marketing Management: Analysis, Planning, and Control
KOTLER, P.
Marketing Management: Analysis, Planning, and Control - 4th Ed. - New Jersey, Prentice/ Hall International, Inc, 1980. - xi, 722p.: ill.; figure, table. Index. 23cm.
0-13-557983-X
658.8 KOT
Marketing Management: Analysis, Planning, and Control - 4th Ed. - New Jersey, Prentice/ Hall International, Inc, 1980. - xi, 722p.: ill.; figure, table. Index. 23cm.
0-13-557983-X
658.8 KOT
