Essentials of Marketing: A Global-Managerial Approach

PERREAULT,W.D

Essentials of Marketing: A Global-Managerial Approach - 8th Ed. - NewYork, McGraw-Hill/Irwin, 2000. - xxvii,592p.:ill.;figures,pictures Bibliography, Glossary and Index 27.5cm

0-07-289482-2

658.8 PER