Global Marketing (Record no. 1458)

MARC details
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20250621115155.0
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 978-0-13-175434-8
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.84 KEE
100 ## - MAIN ENTRY--PERSONAL NAME
Author name KEEGAN, W. J.
245 ## - TITLE STATEMENT
Title Global Marketing
250 ## - EDITION STATEMENT
Edition statement 5th Ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New Jersey,
Name of publisher, distributor, etc. Pearson / Prentice-Hall,
Date of publication, distribution, etc. 2008.
300 ## - PHYSICAL DESCRIPTION
Extent xxiv, 643p.: ill.; picture, table, figure, map,
Other physical details Glossary & index,
Dimensions 27cm.
700 ## - ADDED ENTRY--PERSONAL NAME
Other authors/Editors GREEN, M. C.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Books
Holdings
Date last seen Total checkouts Full call number Barcode Price effective from Koha item type Lost status Source of classification or shelving scheme Damaged status Not for loan Withdrawn status Home library Current library Shelving location Date acquired Cost, normal purchase price
04/15/2025   658.84 KEE 0000005116 04/15/2025 Books   Dewey Decimal Classification       College of Business Education Main Library College of Business Education Main Library General Collection 04/15/2025 48000.00