Predictive Marketing: Easy Ways Every Marketer Can Use Customer Analytics and Big Data (Record no. 2589)

MARC details
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20250523155526.0
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 978-1-119-03736-1
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658. 8 ART
100 ## - MAIN ENTRY--PERSONAL NAME
Author name ARTUN, O.
245 ## - TITLE STATEMENT
Title Predictive Marketing: Easy Ways Every Marketer Can Use Customer Analytics and Big Data
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New Jersey,
Name of publisher, distributor, etc. John Wiley,
Date of publication, distribution, etc. 2015.
300 ## - PHYSICAL DESCRIPTION
Extent xxii, 246p.: ill.; figure, graph, table.
Other physical details Index.
Dimensions 24cm.
700 ## - ADDED ENTRY--PERSONAL NAME
Other authors/Editors Levin, D.
856 ## - ELECTRONIC LOCATION AND ACCESS
Link text Access online book
Electronic name Predictive Marketing
Path www.wiley.com/go/permission
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Books
Holdings
Date last seen Total checkouts Full call number Barcode Cost, replacement price Price effective from Koha item type Lost status Source of classification or shelving scheme Damaged status Not for loan Withdrawn status Home library Current library Shelving location Date acquired Cost, normal purchase price
05/23/2025   658. 8 ART 0000009731 171282.00 05/23/2025 Books   Dewey Decimal Classification       College of Business Education Main Library College of Business Education Main Library General Collection 07/08/2016 57094.00
05/23/2025   658. 8 ART 0000009732 171282.00 05/23/2025 Books   Dewey Decimal Classification       College of Business Education Main Library College of Business Education Main Library General Collection 07/08/2016 57094.00
05/23/2025   658. 8 ART 0000009733 171282.00 05/23/2025 Books   Dewey Decimal Classification       College of Business Education Main Library College of Business Education Main Library General Collection 07/08/2016 57094.00