Marketing Management : Knowledge and Skills. (Record no. 2678)

MARC details
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20250526140621.0
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 978-0-07-338113-8
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8 PET
100 ## - MAIN ENTRY--PERSONAL NAME
Author name PETER, J. P.
245 ## - TITLE STATEMENT
Title Marketing Management : Knowledge and Skills.
250 ## - EDITION STATEMENT
Edition statement 9th Ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New York,
Name of publisher, distributor, etc. Mcgraw-Hill Irwin.
Date of publication, distribution, etc. 2009.
300 ## - PHYSICAL DESCRIPTION
Extent xvii,782p.: Ill.;figures & picture
Other physical details Index
Dimensions 26cm.
700 ## - ADDED ENTRY--PERSONAL NAME
Other authors/Editors DONNELLY, J. H.
856 ## - ELECTRONIC LOCATION AND ACCESS
Link text Access Online Book
Electronic name Marketing Management
Path www.mhhe.com/peterdonnelly9e
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Books
Holdings
Date last seen Total checkouts Full call number Barcode Cost, replacement price Price effective from Koha item type Lost status Source of classification or shelving scheme Damaged status Not for loan Withdrawn status Home library Current library Shelving location Date acquired Cost, normal purchase price
06/29/2025   658.8 PET DOM0004252 150000.00 06/29/2025 Books   Dewey Decimal Classification       CBE Dodoma CBE Dodoma General Collection 06/03/2009 50000.00
05/26/2025   658.8 PET 0000009995 150000.00 05/26/2025 Books   Dewey Decimal Classification       College of Business Education Main Library College of Business Education Main Library General Collection 05/26/2011 50000.00
05/26/2025   658.8 PET 0000009996 150000.00 05/26/2025 Books   Dewey Decimal Classification       College of Business Education Main Library College of Business Education Main Library General Collection 05/26/2011 50000.00
05/26/2025   658.8 PET 0000009997 150000.00 05/26/2025 Books   Dewey Decimal Classification       College of Business Education Main Library College of Business Education Main Library General Collection 05/26/2011 50000.00
05/26/2025   658.8 PET 0000009998 150000.00 05/26/2025 Books   Dewey Decimal Classification       College of Business Education Main Library College of Business Education Main Library General Collection 05/26/2011 50000.00
05/26/2025   658.8 PET 0000009999 150000.00 05/26/2025 Books   Dewey Decimal Classification       College of Business Education Main Library College of Business Education Main Library General Collection 05/26/2011 50000.00