Essentials of Marketing. (Record no. 2745)

MARC details
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20250527135821.0
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0-256-02941-5
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8 McC
100 ## - MAIN ENTRY--PERSONAL NAME
Author name McCARTHY, E. J.
245 ## - TITLE STATEMENT
Title Essentials of Marketing.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Homewood,
Name of publisher, distributor, etc. Richard D. Irwin,
Date of publication, distribution, etc. 1983.
300 ## - PHYSICAL DESCRIPTION
Extent xv, 542p.: ill.; figure, picture, table
Other physical details Index
Dimensions 24cm
700 ## - ADDED ENTRY--PERSONAL NAME
Other authors/Editors SHAPIRO, S. J.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Books
Holdings
Date last seen Total checkouts Full call number Barcode Cost, replacement price Price effective from Koha item type Lost status Source of classification or shelving scheme Damaged status Not for loan Withdrawn status Home library Current library Shelving location Date acquired Cost, normal purchase price
05/27/2025   658.8 McC 00000010292 30000.00 05/27/2025 Books   Dewey Decimal Classification       College of Business Education Main Library College of Business Education Main Library General Collection 04/06/1990 10000.00