Fundamentals of Marketing (Record no. 29)

MARC details
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20250609103902.0
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0-07-061015-0
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8 STA
100 ## - MAIN ENTRY--PERSONAL NAME
Author name STANTON, W. J.
245 ## - TITLE STATEMENT
Title Fundamentals of Marketing
250 ## - EDITION STATEMENT
Edition statement 5th Ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New York,
Name of publisher, distributor, etc. McGraw-Hill Book Company,
Date of publication, distribution, etc. 1981.
300 ## - PHYSICAL DESCRIPTION
Extent xxvii, 687p. ill, picture, table
Other physical details Glossary, index
Dimensions 26cm.
700 ## - ADDED ENTRY--PERSONAL NAME
Other authors/Editors ETZEL, M. J. & WALKER, B. J.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Books
Holdings
Date last seen Total checkouts Full call number Barcode Cost, replacement price Price effective from Koha item type Lost status Source of classification or shelving scheme Damaged status Not for loan Withdrawn status Home library Current library Shelving location Date acquired Cost, normal purchase price
03/05/2025   658.8 STA 000000691 45000.00 03/05/2025 Books   Dewey Decimal Classification       College of Business Education Main Library College of Business Education Main Library General Collection 05/08/1990 15000.00