Marketing Research Essentials. (Record no. 3649)
[ view plain ]
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
|---|---|
| control field | 20250630081247.0 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0-474-44845-1 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.83 MCD |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Author name | MCDANIEL, C. |
| 245 ## - TITLE STATEMENT | |
| Title | Marketing Research Essentials. |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 4th Ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | United State of America, |
| Name of publisher, distributor, etc. | John Wiley & Sons, |
| Date of publication, distribution, etc. | 2004. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xviii,420p.; ill.; figure, table, picture |
| Other physical details | Index & Glossary |
| Dimensions | 27cm. |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Other authors/Editors | GATES, R. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Books |
| Date last seen | Total checkouts | Full call number | Barcode | Cost, replacement price | Price effective from | Koha item type | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Withdrawn status | Home library | Current library | Shelving location | Date acquired | Cost, normal purchase price |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 06/10/2025 | 658.8 MCD | DOM0001776 | 195000.00 | 06/10/2025 | Books | Dewey Decimal Classification | CBE Dodoma | CBE Dodoma | General Collection | 05/23/2004 | 65000.00 | |||||
| 06/29/2025 | 658.8 MCD | DOM0004119 | 195000.00 | 06/29/2025 | Books | Dewey Decimal Classification | CBE Dodoma | CBE Dodoma | General Collection | 06/29/2009 | 65000.00 | |||||
| 06/29/2025 | 658.8MCD | DOM0003898 | 195000.00 | 06/29/2025 | Books | Dewey Decimal Classification | CBE Dodoma | CBE Dodoma | General Collection | 06/29/2009 | 65000.00 | |||||
| 06/29/2025 | 658.8MCD | DOM0003894 | 195000.00 | 06/29/2025 | Books | Dewey Decimal Classification | CBE Dodoma | CBE Dodoma | General Collection | 06/29/2009 | 65000.00 | |||||
| 06/30/2025 | 658.8MCD | DOM0004523 | 195000.00 | 06/30/2025 | Books | Dewey Decimal Classification | CBE Dodoma | CBE Dodoma | General Collection | 06/29/2009 | 65000.00 |