Normal view MARC view ISBD view

Marketing. (Record no. 3810)

MARC details
005 - DATE AND TIME OF LATEST TRANSACTION
control field	20250612071646.0
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number	0-07-252650-5
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number	LECT 658.8 ETZ
100 ## - MAIN ENTRY--PERSONAL NAME
Author name	ETZEL, M. J.
245 ## - TITLE STATEMENT
Title	Marketing.
250 ## - EDITION STATEMENT
Edition statement	13rd Ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc.	New York,
Name of publisher, distributor, etc.	McGraw-Hill,
Date of publication, distribution, etc.	2004.
300 ## - PHYSICAL DESCRIPTION
Extent	xxi, 650p.: ill.; figure, picture, table
Other physical details	Glossary, index & reference
Dimensions	27cm.
700 ## - ADDED ENTRY--PERSONAL NAME
Other authors/Editors	WALKER, B. J. & STANTON, W. J.
856 ## - ELECTRONIC LOCATION AND ACCESS
Link text	Access Online Book
Electronic name	Marketing
Path	http://www.mhhe.com/etzel04
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme	Dewey Decimal Classification
Koha item type	Books

Holdings
Date last seen	Full call number	Barcode	Cost, replacement price	Price effective from	Koha item type	Source of classification or shelving scheme	Home library	Current library	Shelving location	Date acquired	Cost, normal purchase price
06/29/2025	658.8 ETZ	DOM0003929	210000.00	06/29/2025	Books	Dewey Decimal Classification	CBE Dodoma	CBE Dodoma	General Collection	06/03/2009	70000.00
06/12/2025	LECT 658.8 ETZ	00000012638	105000.00	06/12/2025	Books	Dewey Decimal Classification	College of Business Education Main Library	College of Business Education Main Library	General Collection	02/07/2007	35000.00
06/12/2025	LECT 658.8 ETZ	00000012639	105000.00	06/12/2025	Books	Dewey Decimal Classification	College of Business Education Main Library	College of Business Education Main Library	General Collection	02/07/2007	35000.00