Customer Relationship Management: Integrating Marketing Strategy and Information Technology (Record no. 6212)

MARC details
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20250629051628.0
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9812-53-054-1
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8 ZIK
100 ## - MAIN ENTRY--PERSONAL NAME
Author name ZIKMUND, G. W
245 ## - TITLE STATEMENT
Title Customer Relationship Management: Integrating Marketing Strategy and Information Technology
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New York
Name of publisher, distributor, etc. John Wiley & sons
Date of publication, distribution, etc. 2005.
300 ## - PHYSICAL DESCRIPTION
Extent xix,179p.; ill.; figures
Other physical details Index
Dimensions 24cm
700 ## - ADDED ENTRY--PERSONAL NAME
Other authors/Editors Raymond McLeod
700 ## - ADDED ENTRY--PERSONAL NAME
Other authors/Editors Faye W. Gilbert
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Books
Holdings
Date last seen Total checkouts Full call number Barcode Cost, replacement price Price effective from Koha item type Lost status Source of classification or shelving scheme Damaged status Not for loan Withdrawn status Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price
06/29/2025   658.8 ZIK MZA0002852 43500.00 06/29/2025 Books   Dewey Decimal Classification       CBE Mwanza CBE Mwanza Special Reserve Collection 06/13/2018 Donation from Bwemelo, G 14500.00