Basic Marketing, A Global-Managerial Approach, (Record no. 6363)

MARC details
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20250629132826.0
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0-256-20982-8
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8 PER.
100 ## - MAIN ENTRY--PERSONAL NAME
Author name PERREAULT, D. W.
245 ## - TITLE STATEMENT
Title Basic Marketing, A Global-Managerial Approach,
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New York,
Name of publisher, distributor, etc. Mc Graw Hill Irwin Education,
Date of publication, distribution, etc. 1996.
300 ## - PHYSICAL DESCRIPTION
Extent xviii.; 733p.; Ill.; picture
Other physical details Glossary, & Index,
Dimensions 27cm.
700 ## - ADDED ENTRY--PERSONAL NAME
Other authors/Editors McCarthy, J. E.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Books
Holdings
Date last seen Total checkouts Full call number Barcode Cost, replacement price Price effective from Koha item type Lost status Source of classification or shelving scheme Damaged status Not for loan Withdrawn status Home library Current library Shelving location Date acquired Cost, normal purchase price
06/29/2025   658.8PER DOM0004414 300000.00 06/29/2025 Books   Dewey Decimal Classification       CBE Dodoma CBE Dodoma General Collection 06/29/2007 100000.00
06/29/2025   658.8PER DOM0003952 300000.00 06/29/2025 Books   Dewey Decimal Classification       CBE Dodoma CBE Dodoma General Collection 06/29/2007 100000.00