WILLS, G. <br/><br/>
Maximising  Marketing  Effectiveness.  

 - Bradford,   MCB University Press Ltd,   1989. 
 - 185p.: ill.; figure, picture,  29cm 
<br/><br/><label>ISBN: </label>0 86176 436 6 
<br/><br/><label>Dewey Class. No.: </label>658.8 WIL