CRAVENS, D. <br/><br/>
Strategic Marketing.  

 - 10th Ed.  
 - New York,   McGraw Hill Education,   2013. 
 - xviii, 653p.: ill.; chat, picture, table  Index  25cm.  
<br/><br/><label>ISBN: </label>978-007-132623-0 
<br/><br/><label>Dewey Class. No.: </label>658.802 CRA