AAKER, D. A. <br/><br/>
Strategic Market Management 

 - 2nd Ed. 
 - New York,  John Wiley,  1988. 
 - ix, 364p.: ill.; figure, table.  Index.  24cm. 
<br/><br/><label>ISBN: </label>0-471-85262-7 
<br/><br/><label>Dewey Class. No.: </label>658. 8 AAK