BERKOWITZ, E. C. <br/><br/>
Marketing 

 - 2nd Ed. 
 - Boston,  Irwin,  1989. 
 - xxv, 752p.: ill.; figure, picture, table.  Bibliography, Glossary, index.  27cm. 
<br/><br/><label>ISBN: </label>0-256-07513-1 
<br/><br/><label>Dewey Class. No.: </label>658. 8 BER