BUZZELL, R. D. <br/><br/>
Marketing: A Contemporary Analysis 

 - 2nd Ed. 
 - New York,  McGraw-Hill Book Company,  1972. 
 - xiii, 776p.: ill.; figure, table.  Index.  24cm. 
<br/><br/><label>ISBN: </label>0-07-009477-2 
<br/><br/><label>Dewey Class. No.: </label>658.8 BUZ