TY  - GEN
AU  - PERREAULT, W. D.
AU  - JEROME, E.
TI  - Essentials of Marketing : A Global Managerial Approach
SN  - 0-07289482-2
U1  - 658.8 PER 
PY  - 2000///
CY  - New York
PB  - Mcgraw-Hill Irwin
ER  -