KERIN, R. A. <br/><br/>
Marketing 

 - 9th Ed. 
 - New York,  Mcgraw- Hill  Irwin,  2009. 
 - xlvii, 742p.; Ill.;figures  & pictures  Index  26cm. 
<br/><br/><label>ISBN: </label>978-0-07-340472-1 
<br/><br/><label>Dewey Class. No.: </label>658.8 KER