TY  - GEN
AU  - REWOLDT, S. H.
AU  - SCOTT, J. D. &  WARSHAW, M. R.
TI  - Introduction to Marketing Management: Text and Cases
SN  - 0-256-025338-X
U1  - 658.8 REW 
PY  - 1981///
CY  - Homewood
PB  - Richard D. Irwin
ER  -