DWYER, F. R. Business marketing: connection strategy, relationships, and learning. - 4th Ed. - Boston, McGraw-Hill, 2009. - xxv, 678p.: ill.; chart, figure, graph, picture, table. Glossary & index, 26cm. ISBN: 978-0-07-352990-5 Dewey Class. No.: LECT 658.8 DWY