WIRTZ, J. <br/><br/>
Essentials of Services Marketing. 

 - 4th Ed. 
 - London,  Pearson,  2023. 
 - xxviii, 641p.; ill.; picture, table, figure  Index.  27cm. 
<br/><br/><label>ISBN: </label>10-1-292-425119-9 
<br/><br/><label>Dewey Class. No.: </label>658.8 WIR