HAIR, JR. J. F. <br/><br/>
Marketing Research: Within a Changing Information Environment 

 - 3rd Ed. 
 - Boston,   McGraw-Hill,   2006.  
 - xxvii, 700p.: ill.; figure, table  Index,   26cm.  
<br/><br/><label>ISBN: </label>0-07-283087-5 
<br/><br/><label>Dewey Class. No.: </label>658.83 HAI