TY  - GEN
AU  - HAIR, JR. J. F.
AU  - BUSH, R. P. & ORTINAU, D. J
TI  - Marketing Research: Within a Changing Information Environment
SN  - 0-07-283087-5
U1  - 658.83 HAI 
PY  - 2006///.
CY  - Boston, 
PB  - McGraw-Hill, 
ER  -