00407    a2200133   450000500170000002000220001708200140003910000170005324500720007025000110014226000370015330000640019070000190025420250613082446.0  a978-0-07-286578-3  a658.8 DWY  aDWAYER, R. F  aBusiness Marketing: Connecting Strategy, Relationship, and Learning  a3rd Ed  aBostonbMcGraw-Hill Irwinc2006.  axxix,683p.: ill.; charts,tablesbGlossary and Chartsc25 cm  aJohn F. Tanner