00320 a2200121 450000500170000002000180001710000180003524500280005325000140008126000300009530000560012570000170018120250629110249.0 a0-07-239884-1 aCATEORA, P. R aInternational Marketing a11th Ed.  aBostonbMcGraw-Hillc2002 axxv, 693p.: ill; Chat, Figure, TablebIndexc28.3cm aGRAHAM, J. L