FIFIELD, P. <br/><br/>
Strategic Marketing Management 1999-2000 : Planning and Control, Analysis and Decision. 

 - Oxford,  Butterworth-Heinemann,  1999. 
 - xvii, 326p.: ill.; figure, table  Glossary & Index  29cm. 
<br/><br/><label>ISBN: </label>0 7506 4359 5 
<br/><br/><label>Dewey Class. No.: </label>LECT 658.8 FIF