TY  - GEN
AU  - HAWKINS, D. I. 
AU  - BEST, R. J. & CONEY, K. A. 
TI  - Consumer Behavior: Implications for Marketing Strategy 
SN  - 0-256-09409-8
U1  - 658.834 HAW 
PY  - 1992///
CY  - Boston
PB  - Richard D. Irwin, Inc. 
ER  -