KOTLER, P. <br/><br/>
Marketing Management. 

 - 13th Ed. 
 - London,  Pearson Education,  2009. 
 - 816p.: ill.; figure, picture, table  Glossary & Index  27cm. 
<br/><br/><label>ISBN: </label>978-0-13-135797-6 
<br/><br/><label>Dewey Class. No.: </label>LECT 658.8 KOT