LAMB, C. W. <br/><br/>
Marketing 

 - South-Western,  Cengage Learning,  2014. 
 - xiv, 385p.: ill.; picture, table.  Index.  28cm. 
<br/><br/><label>ISBN: </label>978-1-285-09186-0 
<br/><br/><label>Dewey Class. No.: </label>LECT 658.8 LAM