ZEITHAML,V. <br/><br/>
Services marketing 

 - 4th Ed. 
 - London,  Mc Graw Hill,  2006. 
 - xii,708p.;ill  Index.  25cm 
<br/><br/><label>ISBN: </label>0072961945 
<br/><br/><label>Dewey Class. No.: </label>658.8 ZEI