CHITALE, K. A <br/><br/>
Product Policy and Brand Management: Text and Cases 

 - 3rd Ed. 
 - Delhi  PHI Learning Private Limited  2016 
 - xvi,308p.:ill.;figures  Index  24cm 
<br/><br/><label>ISBN: </label>978-81-203-5260-5 
<br/><br/><label>Dewey Class. No.: </label>247 CHI