BESTERFIELD, D. H. <br/><br/>
Total Quallity Marketing 

 - 3rd Ed. 
 - New jersey,  Prentice Hall,  2003. 
 - xi, 640p.: ill.; figure, table.  Index, references.  24cm. 
<br/><br/><label>ISBN: </label>0-13-122809-9 
<br/><br/><label>Dewey Class. No.: </label>LM 658.562 BES