00276 a2200109 450000500170000002000180001710000130003524500360004825000120008426000280009630000420012420250623114131.0 a0-00-720584-8 aDOYLE, C aCollins Dictionary of Marketing a1st Ed. aLondonbClays Ltdc2003 axv. 365p.: ill; Figure, Tablec19.6cm