TY  - GEN
AU  - HOYER, W. D.
AU  - MACLNNIS, D. J.
TI  - Consumer Behavior
SN  - 978-0-618-73181-7
U1  - 658.834 HOY 
PY  - 2007///
CY  - New York
PB  - Houghton Mifflin Company
ER  -