KOTLLER, P <br/><br/>
Marketing Management 

 - New  York,  Prentice Hall,  2006. 
 - 816p.: ill.;  figure, picture, table,  glossary, index    & references,  27cm. 
<br/><br/><label>ISBN: </label>0-13-145757-8 
<br/><br/><label>Dewey Class. No.: </label>658.8    KOT