00406 a2200145 4500 20250629115817.0 978-81-315-2824-2 658.8 SHI SHIMP, T. Advertising, Promotion and Aspects of Intergrated Marketing Communication India, Cengage, 2013 xxi,714p.; ill.; picture Index 27cm ANDREWS, J C. ddc BKS 6303 6303 2025-06-29 11:59:09 0 658.8 SHI DOM0004277 150000.00 2025-06-29 BKS 0 ddc 0 0 0 004 004 GEN 2015-06-04 50000.00