KOTLER, P <br/><br/>
Principles of Marketing  

 - 14th Ed. 
 - Boston  McGraw-Hill Irwin  2012. 
 - 136p.: ill.; figures, pictures  Index  27cm 
<br/><br/><label>ISBN: </label>978-0-273-75243-1 
<br/><br/><label>Dewey Class. No.: </label>658 KOT