BOSE, D. C. <br/><br/>
Modern Marketing Principles and Practice 

 - New Delhi  PHI Learning Private Limited,  2010 
 - x,289p.;ill.; figure  Index  23cm 
<br/><br/><label>ISBN: </label>978-81-203-3945-3 
<br/><br/><label>Dewey Class. No.: </label>658.802 BOS