JEANNET,P.J. <br/><br/>
Global Marketing Strategies 

 - 4th Ed. 
 - New York.  Houghton Mifflin Company Boston New york  1998. 
 - xiii,918p.;ill,figure,tables  Index  25cm 
<br/><br/><label>ISBN: </label>039587162 
<br/><br/><label>Dewey Class. No.: </label>658.8 JEA