TY  - GEN
AU  - BALSLEY, R. D.
AU  - BIRSNER, E. P.
TI  - Selling Marketing Personified
SN  - 0-03-070628-9
U1  - 658.85 BAL 
PY  - 1987///
CY  - New York
PB  - Dryden Press
ER  -