CBE | College of Business Education

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Principles of marketing / by Kotler, Philip. Publication: Upper Saddle River, N.J. : Pearson Prentice Hall, 2006 . xx, 651, [94] p. : 29 cm. Date: 2006 Availability: No items available:

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Marketing insights from A to Z : 80 concepts every manager needs to know / by Kotler, Philip. Publication: Hoboken, N.J. : John Wiley & Sons, 2003 . xviii, 206 p. ; , Published simultaneously in Canada. 24 cm. Date: 2003 Availability: No items available:

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Strategic marketing for nonprofit organizations / by Andreasen, Alan R., Publication: Upper Saddle River, N.J. : Pearson Prentice Hall, 2003 . vii, 536 p : , Previous ed.: 1996. | Kotler's name appears first on the earlier edition. 25 cm. Date: 2003 Availability: Items available: CBE DAR ES SALAAM (1), CBE DAR ES SALAAM (4),

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Marketing management by Philip Kotler Publication: New york Pearson education 2013 . 131p.: Date: 2013 Availability: Items available: CBE DAR ES SALAAM (1), CBE DAR ES SALAAM (2),

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