| 000 | 00402 a2200145 4500 | ||
|---|---|---|---|
| 005 | 20250617141734.0 | ||
| 020 | _a0 86176 436 6 | ||
| 082 | _a658.8 WIL | ||
| 100 | _aWILLS, G. | ||
| 245 | _aMaximising Marketing Effectiveness. | ||
| 260 |
_aBradford, _bMCB University Press Ltd, _c1989. |
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| 300 |
_a185p.: ill.; figure, picture, _c29cm |
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| 700 | _aKENNEDY, S. H. [...et all...] | ||
| 942 |
_2ddc _cBKS |
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| 999 |
_c141 _d141 |
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