000 00419 a2200157 4500
005 20250618142831.0
020 _a978-007-132623-0
082 _a658.802 CRA
100 _aCRAVENS, D.
245 _aStrategic Marketing.
250 _a10th Ed.
260 _aNew York,
_bMcGraw Hill Education,
_c2013.
300 _axviii, 653p.: ill.; chat, picture, table
_bIndex
_c25cm.
700 _aPIERCY, N. F.
942 _2ddc
_cBKS
999 _c203
_d203