000 00311 a2200121 4500
005 20250618170359.0
082 _a658.8 ZOB
100 _aZOBER, M.
245 _aMarketing Management.
260 _aNew York,
_bJohn Wiley & Sons,
_c1964.
300 _aviii, 483p.: ill.; figure, table
_bIndex
_c23cm
942 _2ddc
_cBKS
999 _c231
_d231