000 00429 a2200157 4500
005 20250619133641.0
020 _a0-07-242946-1
082 _a658.802 CRA
100 _aCRAVENS, D. W.
245 _aStrategic Marketing Management Cases.
250 _a7th Ed.
260 _aBoston,
_bMcGraw-Hill,
_c2002.
300 _axvi, 685p.: ill.; figure, table,
_bIndex.
_c25cm.
700 _aLAMB, C. W. & CRITTENDEN, V. L.
942 _2ddc
_cBKS
999 _c256
_d256