000			00370 a2200145 4500
005			20250524091948.0
020			_a0-471-85262-7
082			_a658. 8 AAK
100			_aAAKER, D. A.
245			_aStrategic Market Management
250			_a2nd Ed.
260			_aNew York, _bJohn Wiley, _c1988.
300			_aix, 364p.: ill.; figure, table. _bIndex. _c24cm.
942			_2ddc _cBKS
999			_c2600 _d2600