000 00492 a2200169 4500
005 20250526082734.0
020 _a0-07-366031-0
082 _a658. 8 ETZ
100 _aETZEL, M. J.
245 _aMarketing
250 _a12th Ed.
260 _aBoston,
_bMcGraw-Hill,
_c2001.
300 _axxii, 674p.: ill.; figure, picture, table.
_bGlossary, index, references.
_c28cm.
700 _aWALKER, B. J. & STANTON, W. J.
856 _yAccess online book
_fMarketing
_dwww.mhhe.com
942 _2ddc
_cBKS
999 _c2653
_d2653