| 000 | 00519 a2200169 4500 | ||
|---|---|---|---|
| 005 | 20250527072545.0 | ||
| 020 | _a0-07-049097-X | ||
| 082 | _a658. 8 GUI | ||
| 100 | _aGUILTINAN, J. P. | ||
| 245 | _aMarketing Management: Strategies and Programs | ||
| 250 | _a6th Ed. | ||
| 260 |
_aBoston, _bMcGraw-Hill, _c1977. |
||
| 300 |
_axvi, 463p.: ill.; figure, table. _bIndex. _c25cm. |
||
| 700 | _aPAUL, G. W. & MADDEN, T. J. | ||
| 856 |
_yAccess Online Book _fMarketing Management _dhttp://www.mhcollege.com |
||
| 942 |
_2ddc _cBKS |
||
| 999 |
_c2694 _d2694 |
||